Next Big Thing - Literary Scholars Turn to Science - NYTimes.com

Next Big Thing - Literary Scholars Turn to Science - NYTimes.com: "Jonathan Gottschall, who has written extensively about using evolutionary theory to explain fiction, said “it’s a new moment of hope” in an era when everyone is talking about “the death of the humanities.” To Mr. Gottschall a scientific approach can rescue literature departments from the malaise that has embraced them over the last decade and a half. Zealous enthusiasm for the politically charged and frequently arcane theories that energized departments in the 1970s, ’80s and early ’90s — Marxism, structuralism, psychoanalysis — has faded. Since then a new generation of scholars have been casting about for The Next Big Thing.

The brain may be it. Getting to the root of people’s fascination with fiction and fantasy, Mr. Gottschall said, is like “mapping wonderland.”"