Cyber-Serfdom The key to winning in business today is adapt or die, get wired or get killed, work 24 hours a day from everywhere or be left behind. Finally, during the question time, Howard Stringer, chairman of Sony America, stood up and said: "Doesn't anyone here think this sounds like a vision of hell? While we are all competing or dying, when will there be time for sex or music or books? Stop the world, I want to get off."