Wired 1.03: Battletech's New Beachheads

Wired 1.03: Battletech's New Beachheads: "The affable dreamer Jordan and the analytical Ross created the 'BattleTech' storyline about a futuristic military zone. In Chicago, after leaving the Academy, the two 19-year-olds founded Environmental Simulation Projects (ESP) to create a BattleTech simulation game system. They tried to raise money, failed repeatedly, and so decided to get rich and build BattleTech themselves. With $150, they launched another company, FASA (for Fredonian Aeronautics & Space Administration, a name meaningful to Marx Brothers' Duck Soup fans). FASA published BattleTech as a board game. By 1987 FASA was the world's second largest role- playing game company."