About New York - Creating a Network Like Facebook, Only Private - NYTimes.com: "A teacher and digital media researcher at N.Y.U., Finn Brunton, said that their project — which does not involve giant rounds of venture capital financing before anyone writes a line of code — reflected “a return of the classic geek means of production: pizza and ramen and guys sleeping under the desks because it is something that it is really exciting and challenging.”
And the demand for a social network that gives users control is strong, Mr. Brunton said. “Everyone I talk to about this says, ‘Oh my God, I’ve been waiting for someone to do something like that.’�”"
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