Dual Perspectives Article: "Everyone complains about 'e-mail overload' — getting so much stupid corporate e-mail that you miss out on important messages. But Byron Reeves has figured out a way to solve the problem.
How? By turning corporate e-mail into a game.
Reeves, a communications professor at Stanford, had studied the spectacularly popular online game World of Warcraft, and he knew that people inside the game place enormous value on the game's artificial currency of gold pieces. They'll go on quests and spend hours doing boring tasks just to earn it. That gave him an idea: Why not create a system where users earn virtual currency by intelligently using e-mail?"
Thursday, May 28
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